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Where does your organization stand on AI?

AI is reshaping how Canadian businesses operate, yet many organizations still have limited visibility into how their approach compares with their peers.

 

In our work with startups, growth companies and mid-market businesses, we keep hearing the same question from leadership teams. What are other organizations actually doing, beyond what the headlines suggest?

 

To help answer that question, Prelia is conducting a survey on how Canadian businesses are adopting, using and governing AI. The results will inform a benchmarking report on AI adoption among Canadian businesses.

 

Thank you for sharing your perspective by completing this short survey. It should take approximately 5 to 10 minutes, and you will receive a copy of the report when it is published.

Privacy Notice and Data Governance Statement

Last Update

July 17, 2026

As part of this survey, we collect certain information about you in order to produce an aggregated report that may be distributed publicly and to analyze the results. Published survey results will be aggregated and will not identify any respondent or organization unless a respondent separately consents to the use of an attributed quote or other identifying content.


1. Why did you receive this survey?

You received this survey because you are part of Prelia's client and professional contact network. Prelia is conducting a study of how Canadian organizations are adopting, using and governing AI. Your responses will contribute to an aggregated benchmark report that may be published, and, if you opt in, we will share the results with you.


2. Nature of the information collected

The information collected in this survey may include responses to professional or organizational questions.

The following information may also be used to identify you within the context of the survey:

·       Name

·       Business email address

·       Organization name

·       Metadata may be collected automatically as required by technical mechanisms, including unique identifiers, session cookies, IP address, device type, browser information, as well as the date and time when responses are submitted.

 

3. Purpose of collection

The information collected will be used for:

·       Analyzing survey responses

·       Producing aggregated results

·       Supporting internal decision-making

 

The information collected may also be used to contact you to share survey results, send newsletters, or offer certain services, but only if you expressly consented when completing the survey. Your participation is not conditional on consenting to receive such communications.


The information collected may also be used to contact you to request your separate consent to publish an attributed quote or other identifying content based on your survey response. No such quote or identifying content will be published without your separate consent.


In addition, the information collected will be used to prevent the same organization from responding to the survey more than once.


All such uses are carried out in accordance with your consent and the confidentiality of your data.

No use incompatible with these purposes will be made without your consent.


4. With whom do we share the information collected?

The information collected is accessible only to authorized persons within Prelia Canada LLP | Prelia Canada S.E.N.C.R.L., s.r.l., including the team responsible for the survey and, where necessary, certain service providers (e.g., Alchemer) in the performance of their duties.


The information is not sold or disclosed to third parties except where required by law or with your consent.


5. Platform used (Alchemer)

This survey is administered through the Alchemer platform, a recognized provider offering advanced security controls, including recognized certifications such as ISO 27001 and SOC 2 Type II.

The data is hosted in Alchemer's Canadian data center in Montreal. In certain limited circumstances, particularly those related to technical support or maintenance, access may be provided from outside Canada. In such situations, the data may be subject to applicable foreign laws. Consequently:

·       The information may be accessed or processed outside Canada in these limited circumstances.

·       The data may be subject to foreign laws, including those of the United States.


6. Hosting and Security

Alchemer uses a cloud-based infrastructure built on Amazon Web Services (AWS)[with infrastructure that may be located in various jurisdictions, including in the United States depending on the features and services used].


Recognized security measures are in place to protect the data, including:

·       Certified security controls

·       Access and data protection mechanisms


Despite these measures, the ultimate protection of information cannot be guaranteed.


7. Residual Risks

Residual risks associated with participation include, among other risks:

·       The possibility of cross-border data transfers

·       Potential exposure to foreign legal frameworks

·       The limitations inherent in multi-jurisdictional cloud environments


We encourage you not to include any confidential or sensitive information in your responses.


8. Consent

By participating in this survey, you:

·       Consent to the collection and use of your information in accordance with the terms described above.

·       Consent to the potential processing of this information outside Canada.

Your participation is voluntary, and you may choose not to answer certain questions.


9. Retention Period

Your information will be retained only for the period necessary to fulfill the purposes described in this notice, namely for a maximum period of 180 days following the closure of the survey. Upon expiration of this period, any information that can identify you will be securely destroyed or irreversibly anonymized, subject to any legal or regulatory obligations requiring a longer retention period. Contact information of respondents who opt in to receive the survey results, newsletters or information about our services will be retained for those purposes until consent is withdrawn. Aggregated or anonymized results that do not allow for your identification may be retained beyond this period for analysis and reference purposes.


10. Your Rights and Contact

In accordance with applicable laws, you have rights of access, correction, and withdrawal of consent, subject to applicable legal obligations.


For any questions regarding the management of your information or the exercise of your rights, you may contact Prelia's Person Responsible for the Protection of Personal Information (Privacy Department) at privacy@prelia.com

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